September 23 - 25, 2018
Wyndham Grand Chicago Riverfront, Chicago, IL

Don Micallef


Vice President of Research
Discovery Inc.


9:35 AM How to Position Your Market Research Team to Wield Influence

In the Broadway musical “Hamilton”, the character of Aaron Burr sings “I wanna be in the room where it happens.” Many Market Research teams find themselves echoing this same sentiment. But
how do you get invited into the room to influence the decision makers? Today’s speaker will share some insights he’s learned over the years on how to make that happen.


Check out the incredible speaker line-up to see who will be joining Don.

Download The Latest Agenda