September 23 - 25, 2018
Wyndham Grand Chicago Riverfront, Chicago, IL

Luke Elliott


Director of Global Digital Intelligence & Capability
Brown-Forman Corporation


12:15 PM Winning the Evolving, Empowered Consumer with CI

Savvy insights executives must promote an agile culture of speed to capture data and unlock transformative insights, all while winning the fickle customer and maintaining a competitive advantage that will move the business forward. The task can feel like an overwhelming one as competitors, more fiercely than ever, look to data and insights to disrupt their sectors. During this plenary session, we will explore the role of insights executives in a consumer-driven world of data and exponential technology. We will explore embracing innovation through analytical insight and leading an agile, innovative, insights-driven culture, including: 

•Using CI to facilitate consumer-centric digital innovation 
•Promoting an agile culture that is able to respond quickly to analytical insights 
•Driving innovation at the speed your organization requires
•How leveraging CI can help move the entire business forward 


Check out the incredible speaker line-up to see who will be joining Luke.

Download The Latest Agenda