September 23 - 25, 2018
Wyndham Grand Chicago Riverfront, Chicago, IL

Mike Mallett


5:40 PM Disrupting the World of Market Research through Mobile Technology

The world of market research is changing, and many of our clients are looking for innovative ways to gather improved customer experience data.  Texas Roadhouse has been using mystery shopping for years but felt there had to better way.  LiveShopper has provided them with a mobile, crowdsourcing solution for data collection while also providing them with an additional a venue to market their brand.  In this session, explore how companies can collect actionable data and drive customers to their brand(s).
               Actionable Takeaways:
·        Utilize better market research data from real customers
·        Increase customer loyalty while driving business to your brand
·        Save at least half the cost of outdated methods of research like mystery shopping, guest intercepts, customer surveys, etc.

Check out the incredible speaker line-up to see who will be joining Mike.

Download The Latest Agenda